Introduction
Autorank ("we", "us", "our") operates the autorank.so website and platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our service.
Information We Collect
We collect information you provide directly to us when you:
- Create an account (email address, name)
- Connect your WordPress site (site URL, API credentials)
- Connect Google Search Console (OAuth tokens, search performance data)
- Configure your content settings (business description, target audiences)
- Subscribe to a paid plan (payment information processed by Stripe)
Automatically Collected Information
When you visit our website, we automatically collect:
- Device type, browser type, and screen resolution
- Pages visited and interactions (scroll depth, button clicks)
- Anonymous session identifiers (cookie-based, 30-day expiry)
We do not use third-party analytics or advertising trackers. All analytics data is collected and stored on our own servers.
How We Use Your Information
We use the information we collect to:
- Generate and publish blog content to your WordPress site
- Analyze your search performance and identify content opportunities
- Process payments and manage your subscription
- Improve our platform and user experience
- Send transactional emails related to your account
Third-Party Services
We share data with the following third-party services only as necessary to operate Autorank:
- Anthropic (Claude) — AI content generation. Your business context and topic information is sent to generate articles. Anthropic does not use this data for training.
- OpenAI — Image generation and content classification. Subject to OpenAI's API data usage policy.
- Google — Search Console data retrieval via authenticated OAuth connection.
- Stripe — Payment processing. We do not store your credit card information.
Data Storage and Security
Your data is stored on managed cloud infrastructure with encrypted connections. WordPress API keys are stored server-side and never exposed to the browser. We use HTTPS for all data transmission.
Data Retention
We retain your account data for as long as your account is active. Generated content is published to your WordPress site and managed there. If you delete your account, we remove your data from our servers within 30 days.
Your Rights
You may request to:
- Access the personal data we hold about you
- Correct inaccurate data
- Delete your account and associated data
- Export your data
Cookies
We use a single first-party cookie (ar_anon_id) for anonymous analytics on our landing page, with a 30-day expiry. The dashboard uses a session token cookie for authentication. We do not use third-party cookies.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date.
Contact Us
If you have questions about this Privacy Policy, contact us at hello@autorank.so.